Tools designed from the field, for the problems the market doesn't solve.
The Studio is GROOM Consulting's AI-native product workshop. We start from your real frictions at the front desk, in housekeeping or in management, and build the solution that fits your existing stack.
A GROOM Consulting activity, dedicated to hoteliers.
Recurring frictions in independent hotels
Under-used PMS
The core system runs at 40% of its capabilities.
Disconnected systems
PMS, channel manager, POS, CRM: no single source of truth.
Under-exploited MICE
Spaces and slots sold at random.
Under-trained teams
The tools exist, the habits don't.
Manual housekeeping
Paper, WhatsApp, memory. And costly mistakes.
Revenue left on the table
No time for upsell or ancillary revenue.
Four principles behind every tool
01
Simplicity
The real test: does the front desk or housekeeping save time from day one?
02
Hyper-personalisation
The solution fits your flows, constraints and goals, the way your operation actually runs.
03
From the field
We build with your teams, we test, we adjust.
04
Connectivity
A layer that talks to your PMS, channel manager and RMS. One source of truth.
Our solutions, one logic
Compass is the entry point: it reveals where the value lies, then the other initiatives unlock it.
Crew
Frictionless execution
Every task goes to the right shift and person, with proof of completion.
Discover Crew
Groom Compass
Know where you stand
Digital audit of your tech stack, maturity index and costed action plan.
Village
(in development)Monetise recommendations
A conversational concierge, 24/7 and multilingual, that turns local recommendations into revenue.
GM Augmented
(in development)Decide instead of compiling
The hotel's figures and qualitative insights organised and prioritised for management.
Contractor
(in development)Take back control of contracts
All contracts in one place, analysed, to reduce spending.
Yours?
To build together
You have a problem no software solves and would like to create the tool with us? That is exactly what the Studio is for.
Talk to us
From problem to tool in production
- 1A 30-minute call to understand your precise problem.
- 2A diagnosis of your stack and flows, often through Compass.
- 3A prototype tested with your teams, then refined.
- 4A deployment connected to your tools, with ongoing follow-up.
A problem no software solves?
Describe it to a Groomer. We will tell you honestly whether a market tool is enough, or whether the Studio can build it.
Discuss my projectA GROOM Consulting activity, dedicated to hoteliers.