Sample complete report
Horizon Hotel
Audit completed on 12 October 2026
Fictional demonstration. Values illustrate the content of a complete audit and are not a diagnosis.
Overall score
Your eight pillars
- PMS & management system76
- Distribution & channel management60
- Revenue management68
- Guest experience & CRM64
- Internal operations74
- Payments & finance80
- Tech strategy & governance72
- AI & automation54
Detected stack
- PMS
- Cloud solution detected
- Booking engine
- Present, mobile journey could be improved
- Channel manager
- Not detected
- Revenue management
- Not detected
- Website
- Standard showcase site
- Online reviews
- Google and TripAdvisor active
Your three quantified priorities
- 01
Simplify the direct booking journey
+ €21,000 / year estimatedYour booking engine loses some mobile visitors before confirmation.
Recommended actions
- Reduce the number of screens before payment
- Display a best direct rate guarantee
- Test the full journey on mobile every month
- 02
Synchronise PMS and channels in real time
+ €14,000 / year estimatedWithout a channel manager, your availability drifts and overbooking risk grows.
Recommended actions
- Choose a channel manager connected to your PMS
- Enable two-way synchronisation
- Check rate parity every week
- 03
Structure guest follow-up after the stay
+ €9,000 / year estimatedWithout structured follow-up, past guests book again through the platforms.
Recommended actions
- Automate the post-stay email
- Segment your guests in the PMS
- Offer a direct return deal
Five quick wins
- Enable instant confirmation on mobile
- Display the best direct rate on your homepage
- Connect Google reviews to your dashboard
- Automate the pre-arrival email
- Update your Google Business Profile
Estimated missed direct revenue
Low estimate
€28,000
Central estimate
€44,000
High estimate
€61,000
Assumptions: 75 rooms, €110 average rate, 65% occupancy. Indicative estimate linked to your three priorities, not a diagnosis.
Your action plan
30 days
Apply the five quick wins and fix rate parity.
60 days
Connect the channel manager and smooth the booking journey.
90 days
Set up guest follow-up and a revenue dashboard.
Your next step
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